RentEngine vs. Rently

Let's talk about one of the biggest challenges in property management: leasing.

As a property manager, you need a leasing tool. Finding the right tool is overwhelming because there are so many options available, and you need a solution that covers everything from the beginning to end.

If you're looking for leasing tools, you've probably heard about RentEngine and Rently.

We've made a detailed comparison of the two for you. We're going to talk about:

what they provide
their prices
which one is the best choice for your properties

What is RentEngine?

RentEngine is the first solution that actually handles leasing from start to finish. The team immediately responds to potential renters 24/7, gives guided showings, follows up and does the tenant screening. All you have to do is add your vacant units and approve the applications. RentEngine does everything in the middle.

What is Rently?

Rently helps with tenant showings and smart home management. They help facilitate self-guided tours, while also offering a range of "smart home" hardware to manage access control, monitoring, and energy management. They don't publicly share their hardware and software pricing.

What does RentEngine do?

RentEngine does full-service leasing.

This includes:

Optimized marketing across major listing sites
24/7 human response team
Tenant pre-screening and background checks
Remote guided showings
Persistent follow-ups
Full transparency over the leasing pipeline

Plus, you get full access to The Market Tool, which offers detailed rental comps and market analysis (free!)

A look inside RentEngine's Leasing Activity tab

What does Rently do?

Rently offers software and hardware that supports remote guided showings. On their website, they boast a 25% increase in tours and a 75% increase in faster leasing. Self and remote-guided showings really are the key to fast leasing!

Here are Rently's key offerings:

Self-guided tour platform
Agent scheduler for agent-guided tours
Renter screening
Smart home hardware

Here are some of the smart home products Rently offers on their catalog

Side-by-side Comparison

The biggest difference between them is that RentEngine actually does the leasing operations. That includes 24/7 lead response, answering questions, giving showings and consistently following up. Your team will save 16 hours per rental, so you can focus on growing your business and better serving your clients. Rently focuses solely on facilitating remote guided showings--only a small portion of the leasing process.

RentEngine takes a new approach to leasing automation. It was founded in 2023 by a team of veteran property managers. RentEngine is the new kid on the block and already serving top PMs of all sizes that want to truly automate and optimize their leasing.

Rently has been working on self-showing technology since 2011. They recommend their single-family or multi-family plans for property managers that manage at least 25 units.

RentEngine vs. Rently: Tenant Experience

With RentEngine, every prospect gets an immediate response from our 24/7 bilingual team. The team will answer their questions, pre-screen them and schedule the showing. They can call, text, and email at any time with questions about the property or application process.

Rently provides tenants with the flexibility to book a self-guided showing at a time that works best for their schedule. Their goal is to provide a frictionless touring experience with features like flexible scheduling and wayfinding navigation. However, your leasing team will still need to follow up and handle questions about the unit or property.

In most cases, prospective tenants and property managers prefer RentEngine's personal touch and end-to-end approach to leasing.

RentEngine vs. Rently: Leasing Speed

On average, RentEngine fills rentals 2x faster than the local market average. They have optimized the experience and prospects move through the funnel quickly. RentEngine leverages 24/7 immediate response, on-demand guided showings and diligent follow ups.

Rently still relies on the leasing agent or property manager to handle all aspects of leasing, outside of the self-guided tours. Without a 24/7 team for most customers, the leasing process is put on hold after 5pm or over the weekend. It's unfortunate because most prospects need immediate responses to their questions and diligent follow-ups to keep the process moving along.

RentEngine vs. Rently: Pricing

RentEngine takes a simple approach with pricing: no onboarding fees, no monthly fees, and no long-term contracts. It's just $300-$500 per successful rental.

Rently doesn't share their pricing publicly, which makes it challenging to shop around for the right leasing automation tool. We assume there are fees for the software. Plus, you'll have to invest in their hardware to achieve the full benefits of their showing and smart home technology.

RentEngine vs. Rently: Which is right for your portfolio?

Fast-growing property managers and investors choose RentEngine to automate their leasing from start to finish. With RentEngine, you'll getting the remote-guided showings that Rently offers, plus so much more.

It's easy to scale up when new units are added and you won't have to hire more leasing agents to handle the follow-ups and leasing busywork.

It's easy to trial RentEngine and see the difference today. No monthly contracts or hardware purchases required, just pay for results.

Head to rentengine.io/onboarding to get started!